As vital as it may seem today, the idea that corporations should meet the needs of underserved communities and integrate social good into their DNA—rather than address it separately through philanthropy—is far from common. Indeed, the need to break down the walls between profit and purpose helped spark the impact investing movement.…Continue
Posted on April 25, 2019 at 9:18am
Networking events are great for making connections and expanding your list of contacts. Both your personal and business brand can benefit from these outings by planting the seeds for meaningful professional relationships.
If you want to stand out in the minds of those you meet at a networking event, you’ll need to come prepared to make an…Continue
Posted on April 25, 2019 at 8:39am
Purpose Marketing. Meaningful Brands. Social Impact. These are all terms used in the latest shift in brand marketing, reinforcing the research that shows consumers connect to brands that directly support their community, purpose and/or ambitions.
According to research by Accenture, nearly two thirds of the global consumers they surveyed prefer to…Continue
Posted on April 23, 2019 at 9:40am
Leadership is a critical component in every sector of life. Just as important is the faces of those who hold leadership positions in Corporate America.
Hispanics make up a very small percentage of executive leaders in both the C-suite and on corporate boards in the United States. About 70 percent, or nearly 350 Fortune 500 companies, do not have…Continue
Posted on April 21, 2019 at 6:07pm
For decades, Hispanic grocers and Hispanic products in mass market grocers have been dominated by food which comes either directly from Latin America or U.S. based companies that try to emulate those of Latin America, like cheeses, spices, and canned goods.
There has been little innovation in these products since the 1970s and 80s when Hispanic…Continue
Posted on April 21, 2019 at 5:59pm