While email can allow you to avoid an awkward or heated in-person exchange, the format does little to resolve the conflict…Continue
Added by HispanicPro on June 29, 2015 at 10:21am — No Comments
According to the U.S. Census Bureau, the Hispanic market is the single largest ethnic group in the United States and…Continue
Added by HispanicPro on June 29, 2015 at 10:00am — No Comments
The Latina segment of our population, particularly second-generation Latinas, is well positioned to enter the ranks of powerful leaders in the U.S. As the fastest-growing female demographic, Latina women will represent one in six individuals in the U.S. by the year 2050. With increasing college enrollments, often…Continue
Added by HispanicPro on June 29, 2015 at 9:49am — No Comments
The weather is generally kinder, and more people are inclined to be out and about. People tend to be happier, and happy people tend to be available and generous with their time.
The goal in networking is to…Continue
Added by HispanicPro on June 25, 2015 at 10:07am — No Comments
There is appreciable empirical evidence to document that Hispanics learn better from their own kind. We cite some of…Continue
Added by HispanicPro on June 25, 2015 at 9:50am — No Comments
A new study found that nearly half of the Hispanics living in the United States aren't aware that they have high cholesterol. However, awareness might not even help because only a third of those who are aware take medications.
High cholesterol is known to increase one's risk of heart disease…Continue
Added by HispanicPro on June 25, 2015 at 9:37am — No Comments
More Latinos are now graduating with postsecondary degrees in the fields of science, technology, engineering and mathematics (STEM), but they continue to be significantly underrepresented in the total number of STEM credentials earned.
A new report released Wednesday by Excelencia in Education found that…Continue
Added by HispanicPro on June 22, 2015 at 7:31am — No Comments
This is not to suggest that such attributes are unimportant, but they are only components of success — not the end itself. Self-promotion is…Continue
Added by HispanicPro on June 22, 2015 at 7:30am — No Comments
Two recently released reports provide an enlightening picture of the state of higher education for Latinos in the United States. While there have been encouraging developments over the past 10 years, Latinos remain underrepresented and underserved across virtually all post-secondary education sectors, with many…Continue
Added by HispanicPro on June 22, 2015 at 7:20am — No Comments
Most small businesses have no budget or marketing strategy. If you fall in this category, don’t worry there are ways to market effectively with little to no cost to you. However, once you get some money in, it is important to put together a marketing budget and a strategy so you may get greater results.
Here are 10…Continue
Added by HispanicPro on June 18, 2015 at 10:40am — No Comments
Latin America is a modern marketer’s dream, and not just because of its size. By 2020, nearly one out of every 10 dollars in the world economy will come from Latin America. The region will soon represent 10% of the global population and 9% of global GDP, with 640 million customers. It also has the fourth-largest…Continue
Added by HispanicPro on June 18, 2015 at 10:13am — No Comments
In 2014, Google came in for tough scrutiny when the Silicon Valley-based online search giant released employee diversity statistics showing scant levels of African-American and Latino employment, along with relatively low numbers of women holding technology and management positions. Google then was the first among…Continue
Added by HispanicPro on June 18, 2015 at 10:06am — No Comments
Learn more about the feature guests of the Marketing, Media and PR Networking Forum being held Thursday, June 18 at Kinmont Chicago.
Trina Fresco, Vice President, U.S. Community Alliances, Events and Engagement, Nielsen
Trina Fresco is the Vice President of U.S. Community Alliances, Events and…Continue
Added by HispanicPro on June 17, 2015 at 3:40pm — No Comments
Even the most seasoned job hunter can make mistakes when it comes to writing resumes and nailing the job interview. So college students and recent graduates who are new to the process are bound to go through some missteps.
You can minimize the errors, though, by learning from the experience of those…Continue
Added by HispanicPro on June 15, 2015 at 11:02am — No Comments
I am a Latino living in the U.S. That means I will live to be at least 80, according to the recently released CDC report. Whoopee! Not bad huh? That means I’ll outlive the “average white dude” by two years and I’ll outlive “the average black guy” by seven years. However, before I start adding up the years and…Continue
Added by HispanicPro on June 15, 2015 at 10:54am — No Comments
That's the case even though Hispanic is considered an ethnicity by the U.S. Census bureau.
"That finding alone ... speaks to many Hispanics who…Continue
Added by HispanicPro on June 15, 2015 at 9:32am — No Comments
But while you are enjoying your leisure time, you can also be networking. Here are three tips to incorporate networking into…Continue
Added by HispanicPro on June 12, 2015 at 9:05am — No Comments
Minorities are on their way to becoming a majority of the U.S. population, a change that the U.S. Census Bureau estimates will happen in 2050. Pay attention to the 2016 election cycle, and you’ll realize quickly that this shift is already altering the nation’s political landscape.
These demographic trends prompted…Continue
Added by HispanicPro on June 12, 2015 at 8:57am — No Comments
Acosta Sales & Marketing, a leading full-service sales and marketing agency in the consumer packaged goods (CPG) industry, and Univision Communications Inc. (UCI), the leading media company serving Hispanic America, today released The Why? Behind The Buy™ U.S. Hispanic Shopper Study that provides valuable insights…Continue
Added by HispanicPro on June 12, 2015 at 8:44am — No Comments
For the last year and half, I’ve been involved in a nationwide research initiative focused on Hispanic Millennials. Our research has focused on understanding how Hispanic Millennials differ from “mainstream,” Asian and African-American Millennials, as well as older Hispanics (35+). We dive deep into attitudes,…Continue
Added by HispanicPro on June 9, 2015 at 1:22pm — No Comments