For years, AIDS advocates predominantly geared their outreach programs to gay, white men.
With Latinos and blacks now accounting for the majority of new cases, AIDS advocates say they face cultural hurdles in retooling their outreach efforts.
“HIV for a long time didn't affect other subcultures of our population so, there weren't education messages,” said David Brinkman, executive director of the Desert AIDS Project in Palm Springs. READ FULL STORY
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