Denny's launches Facebook page for Latinos

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Denny's Corporation is reaching out to its Latino fans on Facebook.

The American diner chain, best known for its "Grand Slam" breakfasts, recently launched a 'Denny's Latino' Facebook page in an effort to engage with its customers and get the attention of the 23 million Latinos who are active on the social site. More than one in five of Denny's customers are Latinos, the company states.

Already attracting 883 likes, Denny's most recent post has netted 60 shares and 247 likes for a 'Red, White & Blue Remix' video post featuring a Latino rapper who sings about the Grand Slam breakfast. READ MORE

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