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Inside Telemundo’s battle with Univision for American Hispanics

Five years ago, Telemundo had less than half the audience of rival Univision and was headquartered in a former shoe warehouse in a neighborhood that flooded each time a hurricane blew through Miami.

Today, the Spanish-language broadcaster owned by Comcast Corp. is nipping at long-dominant Univision’s heels in the ratings, consistently beating it in the 10 p.m. time slot with edgy narconovelas—soap operas about Mexican drug lords—aimed at a new generation of bilingual Latinos. READ MORE AT THE WALL STREET JOURNAL

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