June 2017 Blog Posts (29)

The Best Career Advice You Could Ever Receive

The best career advice I ever received came at an absolute career low point.

I was working for a total jerk. A classic "take credit for others’ work, sit in your cube and delegate, arrive late, take long lunches, egotistical" — you get the picture. I was working hard, making an impact, and believed that my good work would speak for itself. But that's career…

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Added by HispanicPro on June 11, 2017 at 8:41pm — No Comments

Marketing to Hispanics: Why It's Not Just About Speaking Spanish

In a recent study Yahoo conducted with Ipsos on Hispanic millennials focused on the third generation, over half of the respondents said it’s about time that advertisers recognized that Hispanics shop, too.

It’s a new year, and another reminder that the Hispanic consumer is exponentially growing in buying power. Now more than ever, it’s imperative for marketers to…

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Added by HispanicPro on June 11, 2017 at 8:24pm — No Comments

Read biographies of feature guests for the Marketing, Media and PR Networking Forum

Read biographies of feature guests for the Marketing, Media and PR Networking Forum being held Thursday, June 08 at SHAY Chicago.

MODERATOR

Sandra Torres, News Reporter, CBS 2…

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Added by HispanicPro on June 6, 2017 at 3:21pm — No Comments

3 questions you should ask yourself before quitting your job

Maybe you’re starting to feel like it’s time to consider making a change and pursuing opportunities elsewhere. You’re probably not alone.

In a shaky, uncertain economy, it may also be a good time to remember that the grass often seems greener on the other side. So how do you know when it’s time to go?

Ask yourself the following three…

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Added by HispanicPro on June 5, 2017 at 7:44am — No Comments

How to understand the growing impact of the Hispanic marketplace

Since the early-2000s when cell phones evolved from mobile dialing devices to “smart” phones for checking email, playing games, work and watching entertainment, it became very clear through research that the Hispanic population in the U.S. was a demographic consisting of eager and early adopters.

While the research clearly showed Latin Americans taking to the…

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Added by HispanicPro on June 5, 2017 at 7:23am — No Comments

Top 10 travel websites most visited by US Hispanics

Which sites do Hispanic users use for their travel planning? How important is each platform, depending on the content offered? On which sites do they decide to make their purchases?

It seems that US Hispanics are very interested in travel, with 74% of all users checking out travel-related sites in April of this year.

The ranking shows that when it comes to…

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Added by HispanicPro on June 4, 2017 at 11:54pm — No Comments

10 tips to a successful career

Maybe you can't exactly curl up with your career at night, but that career is still rather important, keeping you busy during much of your waking hours and generating the income that keeps the house warm when it's cold outside.

While starting and progressing through a successful career can be smooth sailing for some folks, others could use a little help and…

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Added by HispanicPro on June 1, 2017 at 11:24am — No Comments

Brands use Twitter to reach Hispanic auto buyers

Despite all the buzz about Instagram and Snapchat, 49% of U.S. Hispanic auto buyers are on Twitter, and smart automakers are figuring out ways to best use the social platform.

Bilingual Hispanics are the most mobile-centric buyers and fastest to purchase, according to research from Twitter. An overwhelming majority of bilingual Hispanic buyers relied on mobile…

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Added by HispanicPro on June 1, 2017 at 11:17am — No Comments

6 reasons Corporate America misses out on trillions of Hispanic dollars

America is changing and becoming more multicultural. A big part of that has been due to the Hispanic market. They are not just a sub-segment of our economy anymore. They have become a powerhouse of economic and political influence. Their purchasing power of over $1.5 trillion is larger than the GDP of Mexico, which is considered one of the top 10 economies in the…

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Added by HispanicPro on June 1, 2017 at 11:09am — No Comments

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