Featured Blog Posts – November 2015 Archive (24)

How to Network at holiday parties

As the holiday season approaches, so do the holiday parties. These events bring up mixed feelings for most of us. In a way, look forward to the parties, anticipating that they'll be at least a little bit fun, but there is also so much to do around this time of year, and extra social events can feel like a waste of time. But, holiday parties are actually rife with opportunity –…


Added by HispanicPro on November 30, 2015 at 10:36am — No Comments

Why more Mexican Entrepreneurs are immigrating to Houston

The number of Mexican immigrants entering the United States has been on the decline in recent years. But one group of immigrants is bucking the trend: entrepreneurs.

Elizabeth Salamanca Pacheco teaches international business at Universidad de las Américas Puebla, one of the leading private universities in Mexico. This past summer, as a visiting scholar at Rice…


Added by HispanicPro on November 30, 2015 at 10:11am — No Comments

Understanding the Hispanic shopper

Over the next four weeks, American shoppers will spend billions on holiday gifts, and advertisers will spend nearly as much trying to convince them to buy their products. It’s important then for media buyers and planners to understand who they’re targeting and choose their media mix accordingly.

New research from Geometry Global, an agency focused on shopper marketing,…


Added by HispanicPro on November 25, 2015 at 8:11am — No Comments

5 tips for networking at Christmas parties

Christmas parties aren’t just about mistletoe and eggnog, they’re also a great time for networking.

Whether you are recently unemployed or looking to climb the corporate ladder, Global News is getting advice on how to take advantage of holiday celebrations from professionalism expert Sue Jacques.

Do your research

Get familiar with the…


Added by HispanicPro on November 23, 2015 at 3:13pm — No Comments

Ignore Hispanics at Your Own Risk

There’s no doubt that Hispanics are important c-store customers. But convenience operators are not alone in their quest to entice the fastest-growing ethnic group through their doors; grocery, mass-merchant, warehouse/club and drug-store retailers are also targeting Hispanic consumers.

But you do have an edge: Ninety-two percent of Hispanics visit c-stores once a month…


Added by HispanicPro on November 23, 2015 at 3:08pm — No Comments

PwC: Hispanics Are Pioneers in Mobile Health Adoption

Hispanics are pioneers in mobile health adoption and will become primary care’s consumer mavericks, according to a new report from PwC’s Health Research Institute (HRI). In the report, “Primary Care in the New Health Economy: Time for a Makeover,” HRI finds Hispanics have adopted mobile health at a faster rate than non- Hispanics, as many other patients are still slow to…


Added by HispanicPro on November 23, 2015 at 3:01pm — No Comments

Multicultural Users Respond Best to Video

That videos resonate with people across age groups is well-known. But what’s really fascinating — and yet widely unexplored — is the cultural connection between users and online videos.

A new survey conducted by Facebook IQ throws up some interesting insights about how demographics are responding to videos posted on the site.

According to the survey, users who…


Added by HispanicPro on November 20, 2015 at 11:29am — No Comments

Emerging Lending Marketplace Focused on Underbanked Hispanic Businesses Raises $750,000 in Seed Capital

Camino Financial is an online lending marketplace primarily focused on deploying capital to the largest and fastest growing underbanked business segment in the U.S., Hispanic-owned businesses. With the emergence of many new online lenders and credit marketplaces, Camino Financial expects to carve a sizeable niche in online business lending. Recently published research by…


Added by HispanicPro on November 20, 2015 at 11:20am — No Comments

23 Books By Latinos That Might Just Change Your Life

Whether you're looking to find yourself in a book or lose yourself in a story, there's a colorful and magical literary world to explore through the lens of Latino authors.

You can discover the magic in reality with Gabriel García Márquez, the wonders of love with Pablo Neruda and the power of identity with Sandra Cisneros -- to name a few.

With that in mind, we…


Added by HispanicPro on November 20, 2015 at 11:14am — No Comments

U.S. Sees Increase in Number of Students From Latin America

A record number of students from around the world came to the U.S. to study last year. In all, the U.S. hosted 974,926 international students in the 2014-2015 school year – a 10 percent increase from the previous year, according to a report released today.

As in previous years, Asian nations were the top three countries of origin for U.S. international students.​…


Added by HispanicPro on November 16, 2015 at 2:13pm — No Comments

Hispanic Entrepreneurship Could Mean $1.4 Trillion Boost to U.S.

Laura Jimenez knew she was worth more than she was making, so she started her own business to prove it.

The Texas native opened Rockville, Maryland-based FireClean, an emergency cleaning and restoration service, in 1996 at the age of 27 after doing similar jobs for others. Jimenez took pride in the quality of her work and thought becoming her own boss would strengthen…


Added by HispanicPro on November 16, 2015 at 1:56pm — No Comments

Are Hispanics Finding a Better Life in the U.S.?

Compared to other immigrant groups? No. Compared to their parents? Yes.

Immigration to the U.S. is, at its heart, about one thing: the search for a better life—the search for better safety, work, and education, for the immigrants themselves and for their children and their children’s children.

In 2015, the Hispanic population in the U.S. reached a…


Added by HispanicPro on November 16, 2015 at 1:39pm — No Comments

As Latinos age, the need for Spanish-speaking caretakers grows

Latinos are the fastest growing group of people 65 and older in the U.S. today. And the number of elderly Latinos with dementia is growing, too. Already, there aren’t enough bilingual, bicultural services to go around. That means increasingly, Latinos are going to have to leave work and other responsibilities to care for ailing family members.

Luis Sierra was already…


Added by HispanicPro on November 12, 2015 at 1:37pm — No Comments

Economic Growth's New Driver: It's All About Latino Entrepreneurs

What’s the largest driver of U.S. economic growth these days? Media attention is focused mostly on high tech and the oil-shale boom, but a new study from Stanford draws attention to a largely overlooked factor: a huge surge in the number of businesses being formed by Latino entrepreneurs.

Latinos in the United States owned an estimated 3.3 million businesses in 2012,…


Added by HispanicPro on November 12, 2015 at 1:27pm — No Comments

Second-generation Hispanics gain stature in Napa

The name Napa Valley conjures iconic images of vines, majestic chateaus and a gastronomic paradise. The concentration of talent, vines and a near-perfect climate have made it a mecca for winemakers and wine drinkers alike. As you drive up Highway 29 or over onto the Silverado trail, there is a dizzying array of wineries, one after the other.

With such a high…


Added by HispanicPro on November 12, 2015 at 1:17pm — No Comments

8 tips to make Networking less nerve-wracking for introverts

Networking is a skill that's critical for career advancement. While talking to strangers and approaching new people are challenging for most people, those tasks can be especially difficult for introverts.

Jacqueline Whitmore, an etiquette expert and author of "Poised for Success: Mastering The Four Qualities That Distinguish Outstanding Professionals" (St. Martin's…


Added by HispanicPro on November 9, 2015 at 1:32pm — No Comments

10 best workplaces for Hispanics and Latinos

These companies achieved the highest scores among Hispanic and Latino employees, who were asked about fairness of promotions, opportunities for advancement and professional development, access to senior leadership, the feeling of honest connection with colleagues, and how comfortable they feel being themselves at work. …


Added by HispanicPro on November 9, 2015 at 1:29pm — No Comments

Too Few U.S. Hispanics Have Cholesterol Under Control

Undertreatment of high cholesterol is a major problem among Hispanics in the United States, a new study finds.

The research, to be presented Monday at the annual meeting of the American Heart Association in Orlando, Fla., found that only one-third to one-half of Hispanics who could benefit from cholesterol-lowering statin drugs were taking them.

One heart expert…


Added by HispanicPro on November 9, 2015 at 1:23pm — No Comments

Hispanic families are worse off now than they were 20 years ago

The size of the Hispanic workforce is at an all-time high, Latinos are more college educated than ever.

But despite this, Hispanic families brought in less income and have less wealth than they did two decades ago.

In other words, all the college degrees earned by Hispanics over the last two decades have not led to long term wealth, government data shows. What’s…


Added by HispanicPro on November 6, 2015 at 10:49am — No Comments

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