HispanicPro's Blog – April 2017 Archive (26)

10 pieces of bad career advice you should ignore

We were told, if we focus on good grades, life will be great. But the ones who got good jobs and life partners were not necessarily school or college toppers. They said, clear this entrance exam and you will be successful, but others became millionaires. We continue to receive terrible advice throughout life. Well-meaning colleagues share…


Added by HispanicPro on April 27, 2017 at 1:32pm — No Comments

Workplace death rate higher among Latinos

The rate of workplace death in the U.S. was unchanged in 2015 from the previous year, but there was an increase in the number of Latinos who died on the job, according to an annual analysis of federal data by the AFL-CIO.

The report found 4,836 workplace fatalities nationwide, a rate of 3.4 people per 100,000. Among Latinos, the rate was nearly 20 percent…


Added by HispanicPro on April 27, 2017 at 12:14pm — No Comments

This tool can help you envision your STEM career

With commencement season just around the corner, it’s a good time for Ph.D. students to remember that you too will enter the workforce. To help you figure out your next step, a new interactive infographic allows you to explore the Ph.D. employment landscape over the past 20 years. The tool allows users to slice and dice the data based on various factors, including…


Added by HispanicPro on April 27, 2017 at 3:19am — No Comments

How to celebrate Cinco de Mayo in Chicago

My picks: HispanicPro celebration and Cinco de Mayo parade in Little Village

By Claudia Urbano, Chicago Urbanite

It has been a while since I last posted, but I am back to tell you where to celebrate…


Added by HispanicPro on April 24, 2017 at 2:46pm — No Comments

5 tips for stress-free Networking

Successful entrepreneurs know that networking is not a numbers game. It’s not about how many business cards you pass out or collect. It’s not about how many products you can sell or whom you can instantly impress, exploit or schmooze to get what you want.

Proper networking is a gradual process of making genuine connections with people and cultivating those…


Added by HispanicPro on April 24, 2017 at 2:21pm — No Comments

Technology, Disruption & Culture Are Hot Themes At AHAA's 2017 Annual Conference

This year, the AHAA Annual Conference will tackle the hottest topics in marketing today: technology, disruption, culture, creativity and content. From June 12 to 14 at the Palmer House Hilton in Chicago, AHAA will bring together experts and trendsetters to discuss how powerful U.S. Hispanics are to brands, how disruption and innovation is changing the way we consume…


Added by HispanicPro on April 24, 2017 at 2:04pm — No Comments

Hispanic Consumer Survey Shows Concerns About Financial Future

Hispanics in the U.S. are increasingly concerned about bad financial times ahead for their personal finances as well as the U.S. economy as a whole, according to a new national consumer sentiment index conducted by the Florida Atlantic University Business and Economics Polling Initiative (FAU BEPI) in the College of Business. …


Added by HispanicPro on April 24, 2017 at 1:33pm — No Comments

4 Simple Steps To Refresh Your Job Search for Spring

Spring feels like it’s finally arrived — but has your next job offer?

If you’ve been slinging resumes for the past few months with no success, take these simple steps now to bring some of that spring cleaning spirit to refresh your job search. If you plant the seeds of growth now and tend to your job search diligently, the right offers will bloom for you…


Added by HispanicPro on April 20, 2017 at 9:51am — No Comments

Top 10 Websites Most Visited by US Hispanics

Which websites do US Hispanics prefer? What activities do these sites allow them to do? Does gender play a role when it comes to choosing online media? Read on for the answers to these questions, drawn from comScore’s February 2016 ranking. …


Added by HispanicPro on April 20, 2017 at 9:42am — No Comments

Should Affluent Hispanics Be Considered General Market?

Multicultural marketing has created a marketing economy based on segmenting the population by ethnicity. While ethnicity segmentation has worked for the past several decades, as I pointed out in an earlier column, that foundation is starting to crack. Our industry is experiencing a paradigm shift. As we attempt to make sense of this existential crisis of marketing…


Added by HispanicPro on April 20, 2017 at 9:40am — No Comments

Network to move the focus off age

People over 50 have a hard time finding a job. I know because I am one of them. Employers assume that we’re going to retire at any time and leave them in the lurch or that we don’t know how to use a computer. In one interview, an employer said to me, “You know you have to know how to use a computer,” even though my resumé states that I have computer…


Added by HispanicPro on April 16, 2017 at 10:32pm — No Comments

Millennials and Gen Z are the Hispanic market

There is a big reason why marketers have spent the last five years obsessed with Millennials — the numbers. Millennials total 75.4 million and have overtaken Baby Boomers as America’s largest generation. The business community is also starting to pay attention to the next generation, Gen Z. This group of people under the age of 20 is already almost as large as…


Added by HispanicPro on April 16, 2017 at 10:21pm — No Comments

Latinos hidden force turbocharging the US economy

It's been nearly 10 years since this country was hit with a recession, the likes of which we hadn't seen for decades. Businesses across the country were closing their doors and unemployment soared. This bleak situation was sharply magnified among Latinos, which reported a 66 percent drop in wealth and a 13 percent unemployment rate.

Yet during this bleak period,…


Added by HispanicPro on April 16, 2017 at 10:03pm — No Comments

Analyzing the need for Latinos in nursing jobs

Latinos, the nation’s largest minority group, comprise 17 percent of the United States population. And that number continues to rise steadily. The U.S. Census Bureau projects that by 2050 nearly one-third of the nation’s population will be Latino.

But Latinos are woefully underrepresented in many professions, particularly in healthcare. Fewer than five percent…


Added by HispanicPro on April 13, 2017 at 3:17pm — No Comments

20 job search questions you were too embarrassed to ask

Ten years ago finding a new job was a straightforward process.

These days job-hunting is complex. Few schools teach students how to find a job when they graduate.

It is absurd that a kid could spend four years in high school and four in college and never be taught the steps in a job search -- but that is the reality. …


Added by HispanicPro on April 13, 2017 at 3:12pm — No Comments

Amazon opens its doors to millions of Hispanic shoppers

Last month, Amazon quietly rolled out a Spanish-language version of Amazon.com and in turn, helped dispel the myth that because Hispanics are young and the majority are U.S. born, there is no reason to communicate with them in Spanish.

Amazon’s statement is clear: Marketing to Spanish-preferring online Hispanics makes good business sense.

As a…


Added by HispanicPro on April 13, 2017 at 2:32pm — No Comments

3 tips for nailing your next job interview

Despite new recruiting technology and systems, we will always have to interview with at least one person before we secure a job. No resume or robot can replace an in-person conversation between a candidate and a hiring manager.

After the economic recession of 2008, companies have been slower to hire and the interview process has been extended from an average of…


Added by HispanicPro on April 10, 2017 at 12:46pm — No Comments

What's Hollywood got against Latinos?

Neatly tucked away in just-released data provided by the Motion Picture Association of America is this revelation: While overall 2016 box office attendance remained flat, the number of Latinos going to the movies remains on the increase.

Latinos remain over-represented among frequent moviegoers relative to their overall percentage in…


Added by HispanicPro on April 10, 2017 at 12:33pm — No Comments

Unemployment rates tumble for teens and Hispanics

The unemployment rates for teenagers, Hispanics and people without high school diplomas fell sharply in March, though not always for positive reasons.

The teenage jobless rate fell to 13.7 percent, the lowest level since May 2001. The drop occurred because 16- to 19-year olds found jobs, likely at entry-level employers such as restaurants, which added nearly…


Added by HispanicPro on April 10, 2017 at 11:57am — No Comments

6 tips to avoid job search depression

Searching for a new job can be a full-time job, It's a thankless, tiring -- and, yes, depressing task. Searching for roles, filling out applications, networking, tailoring endless versions of your resume to each potential job, interviewing, handling rejections -- the entire process can be so overwhelming and can leave you feeling unwanted, dejected and…


Added by HispanicPro on April 6, 2017 at 2:28am — No Comments

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