HispanicPro's Blog – October 2013 Archive (19)

Five networking blunders to avoid

There are lots of networking tips available, but we don’t often get tips on what to avoid. For a variety of reasons, it is important to be well networked, maintain your network, stay top of mind, treat others like you would want to be treated, and avoid mistakes. Not doing the right thing often happens unconsciously and can lead to lost future business. Below are some…


Added by HispanicPro on October 31, 2013 at 8:50am — No Comments

Latino wineries grow strong in Napa and Sonoma

During harvest season in the Napa and Sonoma valleys, the fields are filled with Latinos of all ages, working under the hot sun as they move through row after row of grapes on the vine that will eventually produce some of the greatest wines in the region.

But increasingly, Latinos are not just in the fields. For the members who make up the Napa Sonoma…


Added by HispanicPro on October 31, 2013 at 8:34am — No Comments

5 Questions You Should Never Ask in a Job Interview

Hiring managers and HR pros will often close out a job interview by asking an applicant if he or she has any questions themselves. This is a great opportunity to find out more about the job and the company's expectations, but you can't forget that the interviewer hasn't stopped judging YOU. Here are 5 questions that can make a bad impression on your interviewer,…


Added by HispanicPro on October 29, 2013 at 3:36pm — No Comments

Latina women learn value of networking in business

Sitting in a conference room with about 150 other women, Park City restaurateur Blanca Gohary took notes while listening intently to speakers discussing the importance of making personal connections in the local business community.

Gohary was among the scores of women attending the Latina Style Inc. Business Series on Thursday at the Maverik Center.



Added by HispanicPro on October 23, 2013 at 12:24pm — No Comments

Hispanic Sports Fans Are Key Consumer for Marketers

As the demographic makeup of the United States continues to change, so too does the key target for marketers. Rising to the forefront are Hispanic sports fans.

"With growing consumer clout, Hispanic audiences represent a huge opportunity for the sports industry in the U.S.," said Stephen Master, senior vice president of sports at Nielsen. "Considering that 94…


Added by HispanicPro on October 23, 2013 at 12:15pm — No Comments

Latinos drive the strongest social and mobile usage

Hispanics are way ahead of the general market for social and mobile usage. The more acculturated the Latino, the more likely they are to use these technologies. That has huge implications for your marketing plans, regardless of whether Hispanics are in your target market.

Latinos Lead Mobile Usage

Hispanics are no more likely than the rest of the population…


Added by HispanicPro on October 23, 2013 at 12:05pm — No Comments

Learn more about feature guests of the Professionals in Non-Profit Networking Forum

Professionals in Non-Profit Networking Forum, Thursday, October 24

Feature Guests: 

Alicia Gonzalez
, Executive Director, Chicago Run…


Added by HispanicPro on October 17, 2013 at 1:26pm — No Comments

Hispanic businesses Contribute 650K Jobs annually to California economy

Hispanic-owned businesses contribute more than 650,000 jobs and more than $100 billion annually to the California economy, which makes them fundamental to the prosperity of one of the nation's largest states.

"Hispanic businesses are vital for the California economy," Hugo Merida, president of the Los Angeles Metropolitan Hispanic Chambers of Commerce, told…


Added by HispanicPro on October 17, 2013 at 11:53am — No Comments

Five most influential Latinas in corporate boardrooms

The influence of Latinas in business has expanded exponentially in the last decade. Hispanic women from all walks of life are opening businesses, increasing their influence in the corporate world and attaining major strides in government and the non-profit sector. However, just a few make it to the top, breaking the infamous glass ceiling that prevents brilliant…


Added by HispanicPro on October 17, 2013 at 9:32am — No Comments

Hispanics are creating a new baby boom in the U.S.

With a name like Chiqui Cartagena, you can't escape the fact that you're different from your classmates in school. From the first grade on, I was constantly looked down upon and treated differently -- and sometimes not so nicely.

I'm an Army brat. My father was a decorated veteran of the Puerto Rican 65th Infantry Regiment that bravely fought in the Korean War.…


Added by HispanicPro on October 15, 2013 at 10:46am — No Comments

1.4 million Latino/a adults in the U.S. identify as LGBT

An estimated 1.4 million or 4.3 percent of Latino/a adults identify as LGBT and 29 percent of Latino/a same-sex couples are raising children, according to a report released this week by the Williams Institute at the University of California Los Angeles.

The estimated 146,100 Latino/a individuals in same-sex couples tend to live in areas where there are higher…


Added by HispanicPro on October 15, 2013 at 10:36am — No Comments

Suburban schools aim to increase staff diversity to mirror students

Elgin Area School District U-46 is the state's second-largest, and one of the most diverse — 68 percent of its more than 40,000 students are ethnic minorities.

But they're being taught by mostly white teachers. That's reflected in a 45.7 percentage point gap between the portion of minority students and that of minority teachers.

While that makes U-46 near…


Added by HispanicPro on October 15, 2013 at 10:26am — No Comments

Madison is fertile ground for Latino professionals

Madison has had a chamber of commerce for Latinos for 10 years, but a spinoff group with a narrowed mission was launched formally Wednesday night.

While the existing Latino chamber has primarily focused on the needs of entrepreneurs, the new group is aimed at helping Latino professionals connect and develop their careers.

The Latino Professionals…


Added by HispanicPro on October 15, 2013 at 10:13am — No Comments

Diversity critical to business success

Poor is the business man who hires for staff uniformity or the business woman who wishes she could clone herself in order to maintain quality control. Not only would they be poor in spirit but they would likely be short on profitability as well. This is because workplace diversity is no longer some touchy feely initiative that is ‘good to have’. It has become a…


Added by HispanicPro on October 10, 2013 at 12:20pm — No Comments

Many Latinas Have Their Own Definition of 'Having It All'

How is it that, in a time where total marketing and economies of scale are all the rage, you can still find Good Housekeeping, Women's Day and Family Circle magazines targeting… mothers? Aren't all mothers the same? Why not just one magazine targeting them all?

Because publishers, like marketers, know that in segmentation exists a kind of magic. We can talk to…


Added by HispanicPro on October 10, 2013 at 12:13pm — No Comments

Latino Hackers: Encouraging Innovation

Latinos are some of the biggest consumers of social media in the U.S., but when it comes to developing the technology, the numbers aren't very high. Host Michel Martin speaks with Oscar G. Torres, who is hosting hackathons to encourage Latino innovation. READ…


Added by HispanicPro on October 10, 2013 at 12:02pm — No Comments

Sofia Vergara’s Latin World Entertainment Pacts with CNET for Tech Site en Español

CBS Interactive’s CNET launched a Spanish-language tech news site – CNET en Español – aimed at Hispanic consumers in the U.S. in partnership with Sofia Vergara’s Latin World Entertainment.

Latin World Entertainment, the Hispanic talent management and entertainment-marketing firm Vergara founded with Luis Balaguer, will work with CNET on sales, distribution and…


Added by HispanicPro on October 8, 2013 at 10:20am — No Comments

VC and private equity investment up in Latin America

Despite recent outflows of capital from emerging markets, private equity and venture capital in Latin America expanded by all measures in the first half of 2013, with an increase in fundraising, investments and exits as compared to the same period in 2012, according to data released this month by the Latin American Private Equity and Venture Capital Association (…


Added by HispanicPro on October 3, 2013 at 12:22pm — No Comments

Fewer Latinos will speak Spanish, more non-Latinos will

It's no secret that more and more people are speaking español in the United States, but what you probably didn't know is that in the future more of those Spanish speakers will not be Hispanic.

That's right -- as immigrant families become more established here, future generations will follow the pattern of previous immigrants from Europe and Asia and stop using…


Added by HispanicPro on October 3, 2013 at 12:13pm — No Comments

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