Outdoor enthusiasts want people of color to embrace activities like hiking, biking, kayaking, camping and birding — and feel safe while enjoying it all.
Why it matters: A national reckoning has drawn attention to the discrimination some people of color face during a run in the mountains or a walk on a trail. The outdoors can be deadly due to bigotry, not just wildlife, lurking in the woods. READ MORE AT AXIOS
When the Black Lives Matter movement gained mainstream traction last year after the murder of George Floyd, many people engaged with the importance of being actively anti-racist and committing to being an ally in every part of life. This includes the workplace where pushing for diversity and inclusion is particularly important. READ MORE AT STYLIST
For many companies and organizations, the past year has provoked critical conversations around diversity, equity, and inclusion (DEI) and inspired many to take necessary steps to address systemic racism. While the Boys & Girls Clubs of Metro Atlanta (BGCMA) has been advocating for racial equity for over 80 years, we too have been on our own DEI journey over the past year. With nearly 90% of our youth identifying as African American or Latinx and the large majority of our employees coming from racially diverse backgrounds, this past year has been a deeply introspective period for our organization. READ MORE AT SAPORTAREPORT
Many organizations recently have looked to apply diversity, equity and inclusion initiatives in their workplace. While diversity and inclusion in technology involves developing and nurturing these practices internally, companies should also consider the diversity of the people who use their products. READ MORE AT THE SERVER SIDE
Companies that want to provide customers with the best possible product or service -- and improve their bottom line -- need to recognize the diversity of those customers and employ people who reflect similar demographics.
Meet customers where they are.
Recognize that your entire customer base does not think or act in lockstep. Learn more about them to gauge how you can better meet their needs, Crichlow said. Encompassing inclusivity in your products or services can broaden your market, too. READ MORE AT SMARTBRIEF
