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Hispanics in the U.S. have quickly become one of the fastest growing minorities in the U.S. This is no surprise. However, many companies seem to be marketing a general Hispanic audience and not dissecting into smaller categories, such as third generation Hispanics.

Hispanics in the U.S. have quickly become one of the fastest growing minorities in the U.S. This is no surprise. However, many companies seem to be marketing a general Hispanic audience and not dissecting into smaller categories, such as third generation Hispanics. READ MORE AT ABASTO

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