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David Segura, CEO of VisionIT Inc., a Detroit-based provider of information technology managed services and talent management solutions, gets quite a charge when he comes across stakeholders such as clients, customers, job candidates and vendors who are up-to-date about many of his company’s activities.

The leader of the Hispanic-owned firm that specializes in delivering services to Fortune 500 corporations and large government agencies, Segura is referring to the impact of social media and networking ¯ a brave new world of conversations, followers, fan pages, likes, tweets, re-tweets, video clips and instant images that is redefining how corporations are going about doing their business these days.

“Today, we live in a time where people are much more knowledgeable about our business and activities. There are times they will tell me about information they found about VisionIT and I’d say, ‘Wow, we’re doing that project right now,’ ” Segura said.

VisionIT was founded in 1997 with an initial mission to assist other companies and organizations to gain visibility online and leverage emerging media for business benefit, but Segura says social media is as vital for his firm’s strategic efforts in a number of areas, particularly as a certified, minority-owned business. READ MORE

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