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The United States is a diverse nation of consumers with different wants and needs, backgrounds, opinions, values, and expectations. However, not all voices are always clearly heard, often leading to decision-makers remaining ill-informed. With the holiday season in full swing, here are key insights about U.S. Hispanic consumers regarding holiday shopping and how they compare to the non-Hispanic U.S. population. READ MORE AT CIVIC SCIENCE

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Intentional Ways to Connect With Clients


The holiday season is upon us and, amid the juggle of gatherings with family and friends, it’s always good to reach out to clients as well. Showing gratitude to your clients during the holidays is a great way to keep connections strong.

Many real estate leaders across the country express their appreciation through cards, gifts and events for their agents, clients, neighbors and communities. They spread joy through their gestures large and small and provide community support where they can.

Here are what some brokers and brokerages are doing to reach out this holiday season. READ MORE AT NATIONAL ASSOCIATION OF REALTORS

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A Gallup poll found that over half of Latino college students considered leaving college last year, a steep increase from 2020.

For decades, Hispanic enrollment at four-year colleges and universities has been on the rise, and it saw a new high in 2022. But difficulties, particularly with affordability and accessibility, are increasingly making it hard for Latino students to remain enrolled, according to a Lumina Foundation-Gallup “State of Higher Education” poll. READ MORE AT NBC NEWS

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Latina investors more confident about their money


The Hispanic population in the United States has been one of the fastest-growing demographics over the past two decades. Still, there are a number of financial disparities between Hispanic and Latino Americans and their white peers, especially Latina women. Hispanic women earn a median annual salary of $39,511, compared with a median of $55,330 among white women and $61,740 for white men, according to Labor Department data.

Hispanic households of any race have a median net worth of around $31,700, compared with $187,300 among white, non-Hispanic households, the most recent Census Bureau data reveals. READ MORE AT CNBC

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Over 1 in 4 Americans will be Latino by 2060


The U.S. Latino population, now about 1 in 5 Americans, is projected to continue increasing through the year 2060, when over 1 in 4 Americans are likely to be Latino, according to U.S. Census Bureau projections.

Hispanics are now 19.1% of the U.S. population but are projected to make up 26.9% of the population in less than four decades. Meanwhile, the non-Hispanic white population is projected to continue to decline from 58.9% now to 44.9% by 2060. READ MORE AT NBC NEWS

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Hispanics and Latinos remain underrepresented in film, a trend that has carried for 16 years, according to a new report from the University of Southern California. Even when movies did feature Hispanic or Latino characters, they were usually stereotyped as immigrant or as having low income. READ MORE AT THE GUARDIAN

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Saving for Retirement? Not for most Hispanics


Only 34% of Hispanics believe they are saving enough or have saved enough for retirement, six points lower than the national average, according to a report by an insurance industry research company.

According to LIMRA, 50% of Hispanics say they worry about having enough money for retirement and The Latin Times, in conversations with several Hispanic workers and financial advisors, found out that there is a growing concern among members of this community regarding resources for a life after giving up work. READ MORE AT THE LATIN TIMES

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In 2021, nearly 2.5 million Latinos in the United States held advanced degrees such as master’s degrees or doctorates. This represented a huge increase over 2000, when 710,000 Latinos held advanced degrees. The shift reflects Latinos’ broader increase in postsecondary enrollment and rising educational attainment.

Despite the large increase in the number of Latinos with advanced degrees, they accounted for just 8% of all advanced degree holders in the U.S. in 2021 .READ MORE AT PEW RESEARCH CENTER

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With the increasing competitiveness of the job market and growing disparities in resources for low-income students, the public education system is often strained in their efforts to meet the growing needs of students from different socioeconomic backgrounds.

However, many forward-thinking school districts are taking innovative steps to forge partnerships in their community that can enhance students’ educational outcomes. One such district is Miami-Dade County, which has begun working with a local nonprofit to bridge the gaps in students’ learning. READ MORE AT FORBES

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Launched in 2016 by the Illinois Office of Tourism, the Illinois Made program promotes authentic travel experiences throughout the state and encourages visitors to discover hidden gems off the beaten path. Small businesses play a vital role in making Illinois a welcoming and unique destination for visitors year-round, and highlighting them is a great way to experience all Illinois has to offer.

  •  Café Tola, a fusion of culinary delights, reaches its pinnacle at this Lakeview family-owned business. It exudes vibrant Mexican charm and offers an enticing menu featuring homemade empanadas and exceptionally delicious coffee. This delightful fare is served daily in a cozy, compact space located on Southport Avenue.
  • Atrévete Confections offers an opportunity to satisfy your sweet tooth in Montgomery, Illinois, with magnificent croissants, gateaux, cheesecakes and signature confections. 
  •  Yeni’s Palarte Mexican Ice Cream in Peoria Heights, Illinois, offers an array of ice cream and smoothies, including keto-friendly, dairy-free and water-based options.


Road Trip Itineraries for National Hispanic Heritage Month

  • The first itinerary, "Immersed in Hispanic Cultural Heritage," showcases various ways to celebrate Hispanic Heritage Month in Chicago and Rockford over three days, covering 89 miles of travel.
  • The second itinerary, “Community Treasures with a Latino Flavor,” offers ways to celebrate Latin food, culture, and local businesses in Peoria and the Quad Cities over three days, covering 104 miles of travel.

For the complete list of experiences around Illinois to discover around National Hispanic Heritage Month, click here.


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Hispanic Heritage Month is celebrated in the United States annually from the 15th of September to the 15th of October. In Hawaii, we have various events across the islands to commemorate this time, including the yearly Hispanic Heritage Festival.

Currently, around 11% of the population of Hawaii identifies as Hispanic and it is one of the fastest-growing demographics in the state, increasing more than 80% since 2000, according to the U.S. Census Bureau. READ MORE AT HONOLULU CIVIL BEAT

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Retirement planning can look vastly different between older and younger generations of U.S. Latinos, as well as those who are immigrants versus descendants, or who came to the United States with family or solo. Older relatives may send money back to the country they emigrated from to help family members who remained, or in hopes of building a home where they will live out the rest of their lives. Younger generations, meanwhile, might use the stock market to grow their wealth and stay in the U.S., experts said. READ MORE AT MORNINGSTAR

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Hispanic Heritage Month celebrates a U.S. population of 64 million that’s diverse, growing and constantly changing. But can a single term like Hispanic or Latino describe a group with such varied ancestry and geographic origin? Mark Hugo Lopez from the Pew Research Center and Cristina Mora from UC Berkeley’s Department of Sociology join John Yang to discuss. READ AT PBS WEEKEND

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Latinos and the future of finance


Over the last several years, two important economic trends in the United States have become intertwined. This first is the rise of the Latino community as an economic force, as the demographic rapidly expands across the country while still facing barriers to wealth-building and opportunity that other groups do not. The second is the exploding popularity of financial technology, or “fintech”.

Today, Latinos are embracing fintech at high rates compared to other groups, yet a stark absence of data and research is preventing policymakers and other stakeholders from understanding the technology’s impact on this critical segment of the population. READ MORE AT BROOKINGS

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A discussion about Hispanic Heritage Month



National Hispanic Heritage Month is annually celebrated from Sept. 15 to Oct. 15 for recognizing the contributions and influence of Hispanic Americans to the history, culture and the achievements of the United States. As the Hispanic population continues to grow in Florida, we take a look at how state, county and local communities are working to integrate and celebrate this growing population. VIEW VIDEO DISCUSSION AT SPECTRUM NEWS 13

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Latino economy growing faster than the rest of nation


The economic impact of Latinos in the United States has been growing at more than double the rate of the overall U.S. economy, according to the latest Latino GDP report, released Wednesday by a team of researchers from California Lutheran University and UCLA.

It’s the first time in the report’s history the figure has climbed above $3 trillion. If Latinos in the U.S. were a nation, its economy would be the fifth largest in the world, bigger than that of the United Kingdom, India or France. READ MORE AT VC STAR

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The U.S. Postal Service today kicked off Hispanic Heritage Month (Sept. 15-Oct.15) with new festive Piñatas! stamps at the 36th Annual Piñata Festival. These Forever stamps come in four designs — two donkeys and two seven-pointed stars — celebrating the traditional Mexican fiesta favorite. This is the third consecutive year the Postal Service has issued a Hispanic-themed stamp. In September 2021, USPS issued Day of the Dead stamps, and in July 2022, USPS issued Mariachi stamps. News of the stamps is being shared with the hashtag #PinatasStamps. READ MORE AT USPS

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20 cities with the most Hispanics


California, Texas, Florida, Arizona and New Mexico are the states with the highest Hispanic population. These states also have the highest concentration of Latino-owned businesses. In California, 85,000 of the total 764,000 businesses are owned by Hispanics or Latinos, which is equivalent to over 11% of all businesses in the state. These businesses provide jobs to an estimated 670,000 people and contribute $25 billion towards the state economy. These figures were shared by the Latino Policy and Politics Institute in August 2023. READ MORE AT YAHOO FINANCE

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25 National Hispanic Heritage Month facts


Hispanic Heritage Month runs from September 15 to October 15 every year. It was started in 1968 and has become a national celebration that includes arts festivals and music events from New York to Los Angeles. How did Hispanic Heritage Month start? What famous Hispanic Americans are celebrated today? And what is this year’s theme? Find out the answers to these questions and more. READ MORE AT WE ARE TEACHERS

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